Monday, August 4, 2014

Photography Sells


A picture is worth a thousand words, or dollars depending on what it’s worth.
How important is it to create sales from your photographs? With today’s modern smart phone technology it’s so easy to take a product such as maybe a piece meat (for example) place it on plate, shoot it, and place in an ad. Sounds easy enough, but what happens when it reaches half a million households and they open up that ad and see a green, purple or blue piece of meat. Mmmm. Bottom line is, if you’re going to spend the money for a full color ad to compete with the big guys wouldn’t it make sense to spend just a little bit more to ensure that your products are represented with the best quality available?  Here’s an example of a raw image T-Bone shot taken with a smart phone and next to it is the same image taken into a photo editing program and color corrected in less than 10 minutes by a professional digital photography technician. Just imagine if it were professionally shot the first time. Remember, Image sells!